Born in Valencia and inspired by a deep respect for tradition, El Paeller combines culinary heritage with innovation to make it possible for anyone to recreate the true taste of paella wherever they are.

From its production facility in Chiva, Valencia, El Paeller crafts the first broths on the market cooked entirely over wood fire, along with ready-to-use paella bases made from 100% natural ingredients. Quality always comes first, from the careful selection of raw materials to the slow cooking process over selected firewood. The company has also developed its own rice and saffron, completing the essential ingredients needed to prepare an authentic paella experience at home.

Today, El Paeller is trusted by both demanding home cooks and professional chefs in restaurants, hotels and catering services. Present in more than 30 countries, the brand continues to grow while staying true to its purpose: preserving and sharing the essence of traditional wood-fired paella with the world.